Privacy Policy

Last updated: 2 March 2026

1. Introduction

Ainm ("we", "our", "us") is a baby name discovery app that helps couples find the perfect Irish name together. This privacy policy explains how we collect, use, and protect your personal information when you use our service.

2. Information We Collect

We collect the following types of information:

  • Account information: email address, username, and password (stored securely via Supabase Authentication).
  • Usage data: your swipe preferences (likes/dislikes), favourites, matches with your partner, and notes you leave on matches.
  • Device data: we may collect basic device and browser information for analytics and to improve the service.
  • Cookies and similar technologies: we use cookies for authentication, storing your preferences (e.g. dark mode), and for advertising purposes (see Section 5).

3. How We Use Your Information

  • To provide and maintain the Ainm service
  • To match your name preferences with your linked partner
  • To save your favourites, notes, and preferences
  • To display personalised advertisements
  • To improve the service and fix issues

4. Data Storage and Security

Your data is stored securely using Supabase (hosted on AWS in the EU). Passwords are hashed and never stored in plain text. We use HTTPS for all data transmission. We retain your data for as long as you maintain an active account.

5. Advertising and Cookies

We use Google AdSense to display advertisements. Google may use cookies and similar technologies to serve ads based on your prior visits to this or other websites.

  • Google's use of advertising cookies enables it and its partners to serve ads based on your visit to Ainm and/or other sites on the Internet.
  • You may opt out of personalised advertising by visiting Google Ads Settings.
  • You can also visit www.aboutads.info to opt out of third-party cookies for personalised advertising.

6. Guest Users

You can use the swipe feature without creating an account. In this case, your swipe data is stored locally on your device (in browser storage) and is not sent to our servers. This data is cleared if you clear your browser data. If you later create an account, your guest swipe history may be imported to your account.

7. Partner Linking

When you link with a partner, both users can see matched names (names you both liked). Either partner can unlink at any time. Unlinking does not delete your individual swipe history.

8. Your Rights

Under GDPR and applicable data protection laws, you have the right to:

  • Access the personal data we hold about you
  • Request correction of inaccurate data
  • Request deletion of your data
  • Withdraw consent for data processing
  • Object to the processing of your data

To exercise any of these rights, please contact us using the details below.

9. Children's Privacy

Ainm is intended for use by adults (expectant or new parents). We do not knowingly collect personal information from children under 16.

10. Changes to This Policy

We may update this privacy policy from time to time. We will notify users of any significant changes by posting the new policy on this page with an updated date.

11. Contact Us

If you have any questions about this privacy policy or your data, please contact us at the email address associated with your Ainm account.

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